The major annual events hosted by CKNW Kids' Fund are all about putting smiles on the faces of children facing challenges in BC communities. From raising funds to raising awareness to simply offering the chance for kids to be kids, you can join the fun by volunteering, donating, or following along virtually.


Originally a special day out to Bowen Island for a small group of kids in 1956, the picnic event has transformed into one of our most beloved events of the year. For half a century, CKNW Kids' Fund has been able to support over 90,000 elementary and high school aged children with various challenges, including learning difficulties, physical, and/or mental challenges, to experience a fun, worry-free day out that they may not otherwise enjoy.

Now held at Playland in Vancouver, with the help of donors and sponsors we are able to invite over 3,500 children once a year to enjoy the entire park that is reserved just for them.




On the last Wednesday in February each year, CKNW Kids' Fund presents Pink Shirt Day, a day to encourage everyone to put an end to bullying by spreading kindness, both online and off.

Inspired by the story of two Nova Scotia students, who decided to take action after witnessing a younger student being bullied for wearing a pink shirt to school, we offer an official Pink Shirt Day t-shirt for purchase, with 100% of net proceeds funding anti-bullying programs in BC.

Every year, an “Army of Pink” takes over schools, workplaces, and neighbourhoods across the province. Thanks to supporters like you, we’ve raised over $1.8 million through Pink Shirt Day merchandise sales and donations. The programs we fund support children’s healthy self-esteem by teaching empathy, compassion, and kindness.




CKNW Kids' Fund relies on the generosity of our donors and sponsors throughout the year, but the majority of our funding that we are able to distribute back into the community is raised every December, on our annual Pledge Day. Staff and volunteers of all ages and backgrounds gather together in the spirit of the holidays for an all-day pledge-a-thon, welcoming both donors and recipients to share their stories for a live broadcast on CKNW AM 980. In the past few years, we've raised over $1 million annually, thanks to donations from a loyal CKNW audience, a very generous public, and a full day of tireless work.

“Each year, this day of broadcasting is a great reflection of the true spirit of giving in our community and is a big highlight for the CKNW staff. The generosity of our listeners, sponsors and partners is truly amazing.” - Larry Gifford, Program Director, CKNW AM 980

“It is a privilege for me to be involved with an organization with such heart. For over 70 years, [CKNW Kids' Fund] has had the opportunity to brighten children’s lives in BC and we are thrilled about the support that British Columbians provided on Pledge Day. The donations give us the ability to assist some of our most vulnerable children.” – The Honourable Wally Oppal, Q.C., Chairman, CKNW Kids' Fund Board of Directors

Online Auction

Beginning in 2012, CKNW Kids' Fund added a second major fundraising event to its annual roster, allowing supporters to bid on a wide range of incredible items, including getaway packages, gift certificates, and sports tickets, with net proceeds benefiting special needs children in BC. This event runs annually with the goal of supporting families struggling to afford respite care or wheelchair van conversions. Thank you to our generous partners for your outstanding donations and continued support!

Businesses Helping Kids

Partnering with the New Westminster Chamber of Commerce, CKNW Kids' Fund is proud to introduce the Take A Swing Golf Tournament, presented by McQuarrie Hunter, a brand-new fundraising event to benefit kids in need in BC. Mark Monday, September 10, 2018 in your calendars. Stay tuned for more details!

Interested in sponsoring this brand-new event? We are looking for sponsor partners to support at all levels. Please view our sponsorship package, then contact Sara Dubois-Phillips at, or Lizz Kelly at